Development:

I used my graphics tablet to colour my scanned in drawings for the 'Who Makes The Laws' board designs... 

I drew some lines on a skateboard outline and scanned it in to use as the background for my new coloured designs...

I redesigned my original idea for the Alcohol design as I thought it was a bit too complicated...  
I drew a vodka bottle with a toxic sign which I think clearly shows the message and definitely fits in well with the style and feel of the other 2 designs...

I also used the same background for my boom box design so that the designs had a consistant theme...

Following the formative assessment I've decided to change & refine a few of the designs... hopefully this will improve the final outcome...

Development:

Following the formative assessment I've decided to change & refine a few of the designs... hopefully this will improve the final outcome...

Final Designs:

My final skateboard designs ready for the formative assessment, Net packaging designs & Final Logo Design...

FINAL LOGO:

I've already decided that my audience will be skateboard companies & skateboard designers therefore my Logo & branding needs to fit into that catogory...

After researching skateboard companies and their logo designs I knew that my Logo would need to be eye catching(colourful), bold & memorable to stand out in the market... 

After experimenting with options, I decided that I would be using this shape/style for my Logo, I just needed to choose the final design/colours...

I have chosen this Design for my final Logo:

I chose this design for several reasons...

I love how simplistic it is, and how the gaps between the letters add just as much to the design as the blocks of colour do... 

I love how the two J's flow into each other, and how the D is perfectly scaled to fit nicely on the side to continue to curved flow of the design...

I didn't want to choose a black and white logo as I don't believe it reflects me as a person/designer at all. .. I'm a very colourful person both in my personality and in my work therefore my logo had to be bright!

I Love the Rastafarian colours of Red, Yellow & Green therefore it made perfect sense for those to be the main 3 colours of my logo...

I think my logo is beautiful, and it definitely represents me as a designer...

I used photoshop to edit some of my original characters... 

I like how the original character is clearly visible in the center, yet surrounded by a distorted duplication of itself...

I added colour to a few of the designs... 

Development from my character designs...

 these are my original sketches scanned in... I'll be adding colour to some of these designs which can then be developed into my skateboard designs... 

After drawing my characters I started playing around with my designs...

I started layering the drawings over each other to create a pattern which could then been duplicated into a pattern...

 

I really like these designs, I will definitely be developing them into my skateboard designs...

After researching artists such as kid acne and Tim robot I've been inspired to start drawing my own imaginary characters.... I've started drawing up some character designs which I may be able to develop into my skateboard designs... 

Packaging Development:

My original packaging idea was to design a box like net package in the shape of a skateboard deck which would contain my skateboard designs...

after experimenting with my first idea, I've designed a new idea...

This is a 3 part design (like my logo)... 

Inside the net package will be my folded skateboard designs joined together at the sides so that they can fold flat and fit inside the packaging...

The skateboard designs will then fit inside a board shaped sleeve, which will then fit into another (slightly larger) sleeve therefore sealing both ends of the designs, keeping them packaged inside...

I designed my logo to look like three skateboards overlapped to create my initials 'JJD'... 

I also designed this packaging to be made up of 3 separate parts, all in the shape of a skateboard...  

I did this purposefully to try and create a coherent branding between my packaging, Logo & skateboard designs...

Evaluation:

This packaging is perfect for what I need... It can hold my skateboard designs, as well as keeping with the style & branding of my logo...

Now that I know the packaging fits together & all the sizes are correct I can start adding designs to the Net's ready to print...

3D Packaging Development:

While I was researching 3D packaging I found a net package in the shape of a skateboard which I downloaded from:

http://sinner-playingwithart.blogspot.co.uk/2010/11/toy-no7-customisable-skateboard.html

This Net was designed to be made into a full scale model of a skateboard including the deck, trucks and wheels...

My packaging idea was to have some sort of skateboard deck shaped box which would contain my skateboard designs therefore I wouldn't need the added trucks/wheels this net has...

I used the skateboard net from this design, scaled it onto a4 paper and then proceded to cut it out & build it... By doing this I could take inspiration for my own net packaging design...

This was the finished 'Deck' package...

I tried to add a folded locking device to hold the package together however I wasn't successful as it would need to be added to the original net design before printing...

This prototype helped me to get an understanding of how I could design my own skateboard shaped net package...